Thursday 10 March 2011

Bournville Goes Green

A TREE on Bournville Village Green has been wrapped up in Cadbury Dairy Milk wrappers as part of an art project by Birmingham City University art student Danielle Roberts.

In partnership with Bournville Village Trust and Cadbury, Danielle is hoping to draw attention to environmental issues through her work. She said:
“I am impressed by Cadbury’s environmental policy, ‘Purple goes Green’ which has greatly reduced its carbon footprint by conserving energy and producing biodegradable wrap. If we collected up all the litter dropped around Bournville in a year, there would be enough to wrap a tree. We have to take seriously the need to recycle in order to conserve our unique environment for our young citizens.”

To show support for her project the Bournville Village Trust have allowed her to use the Village Green. Not only is the tree wrapped in chocolate wrapper foil but it is bathed in purple and green light at night.
The wrapped and lit tree will be on show from January 21st until the 28th.

Danielle is seeking to work with local schools on projects having previously worked with Bournville Junior School. To enquire about developing an environmental project or if you have any comments about the artwork contact Danielle at danielle789789@btinternet.com

http://bournvillevillage.com/bournville-all-wrapped-for-art-project/
http://www.bvt.org.uk/news-and-events/purple-goes-bournville-green

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